Mahindra Renault Pvt. Ltd launched the Logan Play, a stylish new variant with a sporty and adventurous look. The Logan Play is available in both petrol (1.4 GLX) and diesel (1.5 DLX) options, priced at Rs. 553,231/- and Rs. 685,916 /- respectively (ex-showroom Ahmedabad).
Special Festive Offer: Mahindra Renault also presents an exciting consumer offer for this festive season, wherein every potential buyer is a guaranteed winner. All one has to do is test drive the Logan to avail of exciting gifts such as 0.99% or 6.99 % interest on a loan or even an I-pod. All entries are eligible for a lucky draw which will see select winners receive an LCD TV, while two grand prize winners will get a free Logan Play.
The new Logan Play will be available at 35 Mahindra Renault dealerships across India in phase 1 of the launch, followed by presence in all 146 Dealerships.
"With its striking exterior, the new Logan Play adds a whole new dimension of fun and adventure to the Logan's existing value proposition of space, fuel efficiency and economy. This new variant reinforces the Mahindra Renault JV's commitment to the Indian market and presents auto enthusiasts across the country with an exciting option for the festive season," said Mr. Vijay Nakra, Sr. General Manager – Sales, West Zone.
The new Logan Play adds oodles of panache to one of India's best performing cars. Available in two colour options – Black and White, the Logan Play sports stylish body graphics and a choice of either red or silver alloy wheels. Body coloured parking sensors and outer door handles, a chrome muffler cutter and chrome front grille complete the picture.
The car's arresting exterior is complemented by a plush interior with seats and floor mats in Black and Red trim, a chrome finished gear knob, music system and centre fascia and end rack in carbon fibre finish
The Logan has received a tremendous response since its launch and has been clocking steady sales numbers each month. It has also received several prestigious industry accolades since its launch.
These include the 'Car of the Year 2007' by HT Cars & Bikes, a supplement of the Hindustan Times, the Business Standard Motoring Jury Award 2008 and the NDTV Car India & Bike India ‘Midsize Car of the Year' Award. The J.D. Power Asia Pacific 2007 India Initial Quality Study ranked the Logan as the ‘Best Entry Midsize Car in Initial Quality', which is the ultimate measure in quality.
Source: Mahindra & Mahindra Ltd.
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